Understanding the Buyer’s Journey is crucial to a successful inbound marketing. It explains the path taken by your customers- what brought them to your site. By understanding the needs of the customer in each stage, we are able to effectively deliver the materials they need most.
Inbound methodology starts by connecting your brand with your prospect when they need you most. Timing and delivery is everything when it comes to presenting your brand to prospects.
- Website Design
- Social Media
- Pay Per Click
Converting visitors takes place when visitors submit their contact information – putting them in your marketing and sales funnel. This takes time and requires a lot of work, but it’s the most rewarding step in the whole process.
- Landing Pages
- Calls to Action
Closing occurs when converting those qualified leads into customers. We provide detailed information on the leads website habits, interactions, and interests - that leaves you spending less time guessing and more time closing deals.
- Email Marketing
- Workflows & Automation
- Lead Nurturing Campaigns
- Lead Scoring
Inbound marketing and selling continues passed the point of purchase. Engage and delight your customers to ultimately upsell- growing current customers into happy promoters of your organization and offerings they already know and love!
- Smart CTAs
- Social Monitoring
- Trigger Marketing
We give you the tools you need to create powerful content that drives engagement, followers, subscribers and encourages promoters.
Pay Per Click
We use PPC to kick-start your lead nurturing process and fuel accelerated growth. PPC is highly measurable and can effectively deliver targeted messaging to your audience.
Take your social media presence to the next level with automated social posting and analytics tracking. Optimize your social efforts on the platforms your customers are using for targeted results.
Email is still one of the best ways to reach your audience. We help you design custom automated email campaigns to drive your personalized lead generation and nurturing process.
Data, data, data… We use cutting edge analytics and creative strategies to measure, report, and adjust all marketing efforts for superior results.
All the amazing content marketing efforts in the world can end up being useless, unless that content can be found. We execute precise SEO to continuously boost your rankings across search engines.
A well-designed and tracked Smart CTA can make or break a campaign. From hyperlinks to scheduling an appointment, having Smart CTA’s is essential.
Our strategy starts with a deep dive into your company, industry, competition, industry trends, and audience- we synchronize all efforts into a well defined plan to execute.
Your online presence is only as strong as you make it. With that in mind, we always make it a point to optimize strategies along our journey.